Advertising and marketing has been around for a very long time. Some may be subtle and others, very much in your face. But all in all, it is still a very vital component to a successfully run business.
In light of that, we decided to compile a list of random interesting facts about the advertising industry for some light reading.
To motivate consumers to try out new products, companies are appealing to the psychological aspect of a human's mind. Some of the more common appeals are self-esteem, fear, authority, imitation, sex and self preservation.
According to The American Psychological Association (APA), children under the age of eight years old are not able to critically understand advertisements and that they regard them as truthful, accurate, and unbiased.